A Guide To What Is Fresh -
NHS Patient Guide
Earlier in February we told you how we won our biggest pitch yet and we said we would show you what we did.
We were asked to design, print and deliver by the 8th March, 230,000 copies of a 28 page guide to local health services for NHS Buckinghamshire for distribution throughout Bucks, and now we can reveal how it looks.
For Fresh it was a chance to show how creative they could be whilst sticking to brand guidelines and also to show their print capabilities of what could be achieved. With design a key point to the guide as well as easy reference it was a challenge which Fresh relished and it clearly ticked all the right boxes from what they produced.
When asked why NHS Buckinghamshire had chosen Fresh for the project, Emily MacDonald explained:
"We initially asked three companies to provide quotes and design concepts for the design and print of this project and Fresh came out streets ahead of the competition.
We particularly liked their innovative and colourful ideas to fully integrate the visual identity of our Choose Well campaign, the messaging of which underpins the entire patient guide.
We are absolutely thrilled with the result and have had nothing but positive feedback so far. The team at Fresh have been an absolute joy to work with: positive, professional and patient."
Andy Gerlack from Fresh added, "I am proud of what we have done and it has been great to work with Emily and NHS Buckinghamshire on this project. I always knew we had the capabilities but it’s always nice to see it being put into practice. We have very strong beliefs in how we present ourselves and our work and we don’t want to be just another ordinary printer, which is why I believe that when we do present ourselves we can offer our clients a service that no one can match, so today is a great day for Fresh and I hope there will be many more. I would just like to say a heartfelt thanks to the team at NHS Buckinghamshire for giving us the opportunity to show them what we could do.”
So if you want to find out for yourselves why Fresh is so different and how they could help your business then call them on 01296 489998 or 01442 345088 or email us on hello@freshdps.co.uk or visit us at www.freshdps.co.uk
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