Match made in Digital Mono Heaven             

For the 2nd year running Fresh has won the tender to produce the pricing schedules to the building trade for NSR Management. The job entails us to produce 1/2 million black and white digital copies which are then collated and perfect bound to meet a deadline for circulation by the 1st August.

The job itself throws up an interesting perspective as most of the paper is preprinted with a copy void diagram on it which when if recopied shows an illegal copy made all across the paper.

Kevin from Fresh said ' We have a very High-spec digital mono machine that has the capability of producing High-speed, quality mono prints, combined with years of experience it was a match made in digital heaven for us to produce this job as the machine just gobbles it up, if there was ever a job for this machine this is it.'

If you want to find out more about NSR Management then go to www.nsrmanagement.co.uk/

If you would like to know what Fresh can do for your business then go to www.freshdps.co.uk or email us at hello@freshdps.co.uk or call us on 01296 489998 0r 01442 345088

Fresh Ticks Every Box With Friars Square

Fresh have recently won the design pitch for the summer campaign for Friars Square Shopping Centre. After being given the opportunity to show their creative design flair Friars Square chose Fresh to deliver the campaign which will involve an e-shot, 38,000 leaflets with distribution, pop up stands and the design to accompany it.

Kevin Brook from Fresh said "Its a great opportunity to show Friars Square how creative we can be with a simple but effective design, it is also a pleasure working with yet another local client".

Gill Perrottet from Friars Square Shopping Centre commented "I have used Fresh dps for a number of one off jobs in the past and have always been impressed with the speed and quality of service. It is because of this that when I needed some quick creative ideas for our summer campaign that my first port of call was Fresh.

I was delighted with the ideas they came up with and the service was second to none. Fresh are now producing our whole creative suite for the summer campaign. They have also risen to the challenge of outsourcing additional services to deliver the whole marketing package asked of them – and at such short notice – very impressive. I will definitely be returning to Fresh dps" 

 

For your chance to see what Fresh produced then visit Friars Square Shopping Centre or visit www.friarssquareshopping.com for a chance also to win £2,000.00 in vouchers.

To see what Fresh can do for your business then call us on 01296 489998 or 01442 345088 or email us at hello@freshdps.co.uk or visit us at www.freshdps.co.uk

Fresh to expand its sales/customer service team

Fresh are going to expand its customer service/sales team next month. With the success of both branches doing very well it is time to grow the Fresh team further. We will keep you posted on the successful candidate/s later on.

Fresh Sponsors

Calibre Audio Library

in The Red KIte Ramble     

On the hottest day of the year Fresh sponsored the team of walkers from Calibre Audio Library on the Annual Red Kite Ramble.

After working with Calibre for the last 6 months it was a chance for us to give something back and help raise some money.

Andy Gerlack from Fresh said 'We have a good partnership with Calibre and we like to help local charitys raise money wherever we can, I heard the team did tremendously well in the heat and raised £400 which is great.'


The team of eight staff and volunteers completed the scenic route around the Chiltern countryside in their Fresh t-shirts, the money will go towards the recording of a new book for the audio library which is used by 19,000 visually impaired and dyslexic members.




If you want to find out more about Calibre Audio Library then visit www.calibre.org.uk


If you want to find how Fresh can help your business then call us on 01296 489998 or 01442 345088 or email us at hello@freshdps.co.uk or visit us at www.freshdps.co.uk

                                   

Pride In Aylesbury Vale Awards                                  

The 1st Pride In Aylesbury Vale Awards was held at The Civic Centre In Aylesbury where we were very proud to sponsor the Community Project Of the Year Award which went to Aylesbury Tennis Club for bringing tennis into more locations and encouraging youngsters to pick up a racket and try it.

The evenings special guest was Ricky Groves aka Gary from Eastenders who presented the evenings award ceremony, the nights entertainment also include as school jazz band from Turnfurlong School and a buffet dinner.

Kevin Brook, director of Fresh who presented one of the awards commented " Its a been a great evening and we are are proud to be a part of this, it has rewarded the real work that people dont get to see in the Aylesbury Vale area and it is really good to see them get recognised."


To find out how Fresh can help your business then call 01296 489998 or 01442 345088 or email us at hello@freshdps.co.uk or visit us at www.freshdps.co.uk

Polly Joins the Fresh Design Team

We would like to introduce our new

designer to our team - Polly.

She will be joining us from June as a graduate from Bucks New University.

Polly is fully qualified on all software and also has experience working in a print environment. She loves a challenge so she will fit perfectly into Fresh's philosophy of finding the right solution for clients, she is highly creative and has had her work published in Adbusters magazine.

She joins a highly creative and ambitious design team that has won numerous design contracts and she says she cannot wait to get started.


For the month of July and August we are offering Pollys design services at half price so if you want to find out more about what Polly can do for your business then call us on 01296 489998 or 01442 345088 or email us at hello@freshdps.co.uk

  

Welcome To Our Blog

Thank you for clicking through to our blog, on here you will find out what we have been doing for other clients, their comments and some great and useful links for you to enjoy, please explore the site and links and feel free to email us with any comments at hello@freshdps.co.uk

Thank you

f

Fresh To Sponsor


'Pride In Aylesbury Vale Award'          

As part of Fresh's philosphy of giving back and helping local projects we decided to sponsor one of the awards at the 1st Pride In Aylesbury Vale  gala awards ceremony to be held at the Civic Centre on the 13th May.


The award that we will be sponsoring is the Community Project of The Year Award which is very dear to our hearts, as an Aylesbury based company with its roots firmly established it is nice to award a project or person that has improved its community.


Kevin Brook, director of Fresh commented " Its great that we can be involved and show our appreciation and give back something to our town, I dont think we shout enough about the good things that happen in our community and there are plenty of positives and good things about Aylesbury."


With the results being revealed this week, the gala event at the Civic Centre plans to be be a fun night with special guest Ricky Groves in attendance. If you would like to find out more then click the link below


http://www2.aylesburytoday.co.uk/pride2010/index.htm




If you would like to find how Fresh can help your business then call 01296 489998 or 01442 345088  or email us at hello@freshdps.co.uk or visit us at http://www.freshdps.co.uk/

f

Not just design and print - but pack and store too?


delivering the promise

In an age when printing companies have to be flexible in what they do, we at Fresh have, for over a year, been providing a solution for Bucks Primary Care Trust.



About 18 months ago we were printing some leaflets for the NHS when they encountered a problem, they had run out of storage space and had nobody to pack their male and female Chlymidia testing kits in Bucks. So not averse to finding a solution we went back to Bucks PCT and said we have the perfect solution – us. We were already doing fulfilment for other local businesses and this in fact was just as easy and simple but they required us to manage it for them as well.



So we came up with a process, just for the NHS, in maintaining stock levels and in taking care of the packing requirements and distribution, with an annual target of of 22,000 tests kits. It was quite a challenge, but Fresh not only succeeded with the initial order but the NHS were so impressed that they asked Fresh to continue as it had freed up so much of their time and made their department much more efficient.



Anne Downes who is the Clinical Lead of the Department said, 'The team at Fresh have amazed me; we had a problem that we couldn’t solve and along came Andy and his team and said “no problem, let us handle it” and we have never looked back. They have made it easy. I just call them now when I need some kits and they will despatch them for me. The fact that they were able to store as well, has been a great benefit to us, they are a great team,'



Andy Gerlack from Fresh stated ' Our strength is the experience of our team in finding the right solutions to help our clients, in our field we have to be flexible, we do everything else in house from print, copy, design and fulfil so why not store as well. Its just a natural progression. I’ve always said that we are different from other printers and designers and that’s why our strap line ' Design & Print The Way It Should Be ' always stands us in good stead because we always deliver what we promise.


If you would like to find out how Fresh can help your business then call 01296 489998 or 01442 345088 or email hello@freshdps.co.uk or visit us at http://www.freshdps.co.uk/

Fresh Election Special


The Better Choice                               

With the forthcoming election coming up Fresh have been involved in one of the major battlegrounds for the election. In the Buckingham constituency there is a titanic battle gathering with an interesting point of view for the voting public. As Mr Bercow is the speaker of the House of Commons and holds the Buckingham constituency, it is parliamentry tradition that none of the major parties may contest his seat which as you can imagine makes it interesting for the electorate with so many independents coming forward. With this and the added boundary changes for the constituency it is becoming one of the key battles that could effect the outcome of  who leads the country.

Over the last few months Fresh have been helping local independent candidate Patrick Phillips in his attempt to win over the voting public. With the campaign hotting up Fresh have been printing leaflets, posters, and will be embarking on another large mailshot of over 48,000 brochures that will be delivered throughout the Buckingham constituency.

Patrick who is standing as an Independent with conservative views commented "The situation at Buckingham is most unusual. Because the Speaker is, by parliamentary convention, not normally challenged by the main political parties the possibility existed last summer that unless an Independent were to stand against the Speaker in the forthcoming election the 70,000 odd voters of Buckingham would not have an opportunity to vote. I, therefore, decided last June to contest the seat and ensure this would not happen. As things have turned out a number of other candidates have now joined the contest as well and I decided I need to have a first rate team to work with in producing all my promotional election literature. I chose Fresh and I couldn't have made a better choice. From the start they have understood exactly what I needed and everything has been produced to the highest standard and on time. They have also been prepared to take on the logistics of working with the Royal Mail so I haven't had to worry about such things and could get on with campaigning. But not only are they efficient, they are nice people to work with."

Andy Gerlack stated. " Its been an interesting couple of months with Patrick and it has been an absolute pleasure working with Patrick and supporting him, the election throws up interesting stories like this and its great that we are involved at the forefront and look forward to seeing how much we have helped Patrick and we wish him good luck in the next few weeks.

If you would like to find out more about Patrick Phillips then visit:  http://www.phillips4buckingham.co.uk/




If you would like to find out Fresh can help promote your company then email us at hello@freshdps.co.uk or call us on 01296 489998 or 01442 489998  www.freshdps.co.uk

A Guide To What Is Fresh -


NHS Patient Guide



Earlier in February we told you how we won our biggest pitch yet and we said we would show you what we did.


We were asked to design, print and deliver by the 8th March, 230,000 copies of a 28 page guide to local health services for NHS Buckinghamshire for distribution throughout Bucks, and now we can reveal how it looks.

For Fresh it was a chance to show how creative they could be whilst sticking to brand guidelines and also to show their print capabilities of what could be achieved. With design a key point to the guide as well as easy reference it was a challenge which Fresh relished and it clearly ticked all the right boxes from what they produced.


When asked why NHS Buckinghamshire had chosen Fresh for the project, Emily MacDonald explained:


"We initially asked three companies to provide quotes and design concepts for the design and print of this project and Fresh came out streets ahead of the competition.


We particularly liked their innovative and colourful ideas to fully integrate the visual identity of our Choose Well campaign, the messaging of which underpins the entire patient guide.


We are absolutely thrilled with the result and have had nothing but positive feedback so far. The team at Fresh have been an absolute joy to work with: positive, professional and patient."


Andy Gerlack from Fresh added, "I am proud of what we have done and it has been great to work with Emily and NHS Buckinghamshire on this project. I always knew we had the capabilities but it’s always nice to see it being put into practice. We have very strong beliefs in how we present ourselves and our work and we don’t want to be just another ordinary printer, which is why I believe that when we do present ourselves we can offer our clients a service that no one can match, so today is a great day for Fresh and I hope there will be many more. I would just like to say a heartfelt thanks to the team at NHS Buckinghamshire for giving us the opportunity to show them what we could do.”


So if you want to find out for yourselves why Fresh is so different and how they could help your business then call them on 01296 489998 or 01442 345088 or email us on hello@freshdps.co.uk or visit us at www.freshdps.co.uk

Students Look


Forward
          
To New Planners

http://learning.royallatin.bucks.sch.uk/




Students at the Royal Latin School in Buckingham are to play an integral part in the design of the new student planners which will see Fresh embark on a new venture with the school. For Fresh, it is another way of being inventive and creative in design and print as this will be the third year running that they have created planners. With new schools coming on board each year Fresh said that they didnt want to take on too many at first but having created the planner for Quarrendon Secondary School before it became Aylesbury Vale Academy it has steadily grown each year and for this September they have limited it to 8 schools.


Fresh commented " This is a new way of getting our creativeness into schools, we offer them a completely bespoke planner, and all the schools which we have shown previous examples to, have completely believed in the product, for this year we have limited it to 8 schools as we dont want it to grow to big and let people down, we have a product on our hands that is wanted but cannot meet the demand which is a nice position to be in, we have a tried and tested system in  place that will give these 8 schools a planner that their students will enjoy using."


The planners themselves consists of over 200 pages  and goes to every student which is normally over a 1000 copies and is finished with it being coil bound which makes them virtually indestructable. Pictured in the link above is student council meeting with Andy Gerlack of Fresh.
If you would like to find out how Fresh can help your company then visit them at www.freshdps.co.uk or email them at hello@freshdps.co.uk  or call them on 01296 489998 or 01442 345088

30% increase in sales


in Fresh Hemel Hempstead

Our branch in Fresh Hemel Hempstead increased their sales from January by 30% with new customers coming each week and getting their very own Fresh experience. Considering we are supposed to be in a recession, clients have seized upon the opportunity to drive their marketing home with Fresh helping to provide the right solutions. Since Fresh set up in January the clients have been keen to see why Fresh are so different and its certainly working.

Andy Gerlack of Fresh stated  "I am pleased with what we have done so far, the team have worked hard and deserve to be praised as we are a tight knit company and all have a determined attitude to succeed which is to the benefit of our clients."


Ian Swannel from Fresh added " Its great to see, people are now recognising our vans in Hemel and commenting on them, its fantanstic to see especially in a recession."


With other printing companys still closing their doors, Fresh keep ploughing on regardless.
Kevin Brook said. " Our strength is our flexibility to not only do print, but to copy, to design, to fulfil and ultimately deliver what we promise, which is why our clients stick with us."


If you want to find out what the Fresh experience is like then call us on: 01442 345088 or in our aylesbury branch: 01296 489998 or email us at hello@freshdps.co.uk   www.freshdps.co.uk

Doing Business Through Social Networking  

http://twitter.com/Freshdps/

With the popularity of websites like Twitter, Facebook, Myspace, Bibo , LinkedIn  and so on, the usage of social networking websites has sky rocketed in years. It is well known that social networking is the place where people can make new friends, share interests and ideas and do much more. The above said activities are common about the social networking websites while these websites are used for business promotion also. With directorys such as Twellow it is now easy to find and follow local businesses in your area and get to the key decision makers quickly cutting out the hierachy.

Business promotion was the basic idea based on which the social networking websites were launched. Anyone can utilize these social networking websites to their advantage if they own a business. However, traditionally, these social networking websites are development of friendships and online relationships.

The varied use of the social networking websites like Myspace for business promotion makes users stay longer in the websites, establishing groups and communities. These social networking websites provides opportunities for the users to make partnerships in business with the new friends.           

Increasing the presence in the Internet is the key to success for any business. Anyone in business should build a big presence if they want to be found in the market. As social networking websites have much higher traffic than any other websites, all have a better chance of getting noticed if you get out there in those networking websites. It is impossible to find a better place other than these social networking websites to market your business among thousands of people.


Anyone who is into Internet marketing will be aware of the word ‘Backlink’. Yes, the technique of backlinks that is used to drive traffic to your website. These social networking websites are capable of providing effective backlinks to your websites. All you have to do is to create a profile that well describes your website and also include links to your website. Remember that the social networking websites are those which have huge number of visitors and the method of backlinks, if used properly can make traffic flow to your website.

If you ask any businessman, what is the key to a successful business? Most of them will have the answer that, “getting the customers trust us and believe in our products is the key to a successful business”. These social networking websites provide vital opportunities to create trust and loyalty among people. As these social networks involve long term relationships, it will enhance ones trust towards the other.     

Any businessman cannot find a better place other than these social networks to promote his business. So if you are a businessman, get out there in any of the social networking websites and make the sale and start talking.


With marketing techniques evolving gone are the days when a simple leaflet drop would suffice, this will only have a small percentage of success but what it will do is build your image into a brand and make people aware of your existence so dont be disheartened by the success of a leaflet drop as this should be part of a long term campaign to build your name and brand.


Old school techniques are still as relevant today as yesterday and should not be discounted, referals are still the best way and always will be so the best way of getting these is by socialising, so embrace the new techniques, dont forget the old as their is an opportunity for us all to win business this way and stay in close contact with our clients as well.


Over the last few months we have seen more enquiries than ever asking us about e-shot campaigns, building brands and marketing strategys so businesses are starting to realise  a long sustained campaign  is the best way to keep their company growing profitably.


If you want to find out how Fresh can help you market your business effectively then call us on Aylesbury Office: 01296 489998 or Hemel Hempstead Office: 01442 345088
or email: hello@freshdps.co.uk   http://www.freshdps.co.uk/

Our New Website

Well its taken a while but it has been a busy  first year, but we know we shouldnt neglect our website, its not quite finished yet as there are some little gems still to be added but we thought it was good enough to upload for you all to enjoy. Keep clicking back on it as there will be more happening on it soon. Any comments on it are all welcome, if there are any gliches or anything just use the contact us page and email us.


www.freshdps.co.uk


Thank you for looking. f

Stop the Press

FRESH WINS ITS
BIGGEST PITCH YET!!!                   

Fresh pitched against 2 other design and print companys for the contract of designing and printing 230,000 copies of a 24 page booklet for distribution to most of the county of Bucks in February.


It came down to a design pitch challenge where the respected qualifiers had to come up with their own interpretation of the NHS book and one of their brand models that would represent itself inside it.


For Fresh it was a chance to show their creativity and their own unique style, and it clearly impressed. 


We will keep you posted on the finished outcome and show you what the Nhs liked as well, so if you want to be part of the Fresh story then email us on hello@freshdps.co.uk or call us on 01296 489998 or 01442 345088 and you will experience 'Design & Print The Way It Should Be'

SNOW JOKE

With the worst of the snow over, I think we are all glad to get back to normality. For companies trying to win business in a recession the snow was another headache to get over. Every customer we talked to was affected and felt that it was a hindrance we could have all done without.

With the green shoots of the economy starting to peer through lets all hope that the coming year is a prosperous one for us all.  So good luck everybody and Happy New Year.

As for Fresh this coming year, you can expect to see our latest offers on our blog, as well as tax tips on helping your business from Graeme Catten our resident accountant and the first of our quarterly newsletters that will be online and in your mail as well.

We have exciting news coming from our Hemel branch already and some fantastic pitches that we have been winning lately that you will enjoy reading. We will also be interviewing some leading prominent business people that work in Aylesbury who will be giving the benefit of their knowledge to us all.


You will also see the launch of our new website next week, heres a sneak preview.

We welcome all feedback from our clients or if you have a view to express about your business in around in the Aylesbury and Hemel Hempstead areas then email us at hello@freshdps.co.uk

The photo of the Clocktower was taken by local historian Karl Vaughan, author of Aylesbury Remembered, where you can see some fanstastic pictures of past and present. Click on the link http://www.facebook.com/group.php?gid=13002872097 or better still, buy the book as a gift for someone, it is available from www.amazon.co.uk

OUR BIG NEWS!!!!

We would like to officially tell everyone that we have expanded and opened up a satellite office in Hemel Hempstead to compliment our existing services in the Aylesbury area. It will be based in Breakspear Park just off the M1 junction as you come into the town centre. We will be offering the same quality of service for getting your business noticed as our Aylesbury branch.


We would like to welcome you all to our new venture and will keep you updated of news and offers as well as all the latest case studies of local companys.


Just in case you need the details they are:


Suite F, Breakspear Park, Breakspear Way, Hemel Hempstead, Herts HP2 4TZ


Tel: 01442 345088 email: hello@freshdps.co.uk

So this is Christmas..........

As the song goes.... so what have we done?


Well hasn't the year gone quick and I would just like to thank all our clients for all their wonderful support throughout the year, your kind words and encouragement have been a source of comfort in what has been a difficult climate.


2009 was a milestone for us here at Fresh, as it was our first year and a steep learning curve for the 3 of us as Directors, we saw the business sustain and grow and meet our expected target for our first year, we have managed to get a new brand to the marketplace and show that it is here to stay, we have had to be flexible in what we offer our solutions and we pride ourselves on our service, problem solving and cost effectiveness which is why the strapline of ours 'design and print they way it should be ' will always be relevant for Fresh today and tommorrow.


We have added new services to our existing portfolio from design and print and can now offer e-marketing as well as websites and marketing campaigns. We have done complete rebrands and have blue chip clients in all the major sectors.


Our range of services can now cater for most marketing problems, whether it would be for something to giveaway to prospective customers, to being able to design, plan, print, finish, deliver a years campaign.




2010 looks to be an exciting year for Fresh with some big news in January to kick it off and some exciting pitches coming up to win business, so keep reading our blog and supporting us, we listen to all of your comments and take on board all feedback on how we can improve and tell us if there is something we should be offering as a service to you, we value your feedback.


Merry Christmas and a  Happy New Year


Fresh

A Month  of Calendars                       

December is usually our quietest month of the year since everybody is thinking of Christmas Markets rather than Christmas Marketing, but this year the trend has bucked, back in October we started marketing Calendars more than Christmas Cards and the results were staggering. When we were all predicting a tough month due to the recession and the seasonal month in itself, we had a surprising month due to the amount of companys seeking to get their brand onto their clients desks or walls all year round.

Andy Gerlack commented ' In some respects I am not surprised because if I was on the other side of the fence then I would choose a calendar over a christmas card every day, this month alone we have seen new customers like Maxwell Swim Club, Mix 96, CH Morgan, Booker Tate and S-Com and OSG to name but a few come forward and seek help in getting themselves noticed for the coming year, we prefer to sell this service more than the christmas cards as that is a dying market whereas this is a very profitable fast growing sector'


The solutions that Fresh provided were all bespoke from wall calendars, desktop and totems, so for next year dont forget about that little thing that sits on your desk all year round just there in the background and think that could be YOUR company brand sitting in front of your customer. 

A NEW FRESH ARRIVAL

We would just like to say a big congratulations to Kevin and Marrianna on the safe arrival of their first child Keianna who was born on Monday 16th November at  home at 14.44 and weighing 7 pound 9, mother and baby are both doing well. Photos will be shown soon (if we can prise them away from the proud father!) Congratulations to you both from all of us here at Fresh.

NHS 'CHOOSE WELL' FOR THEIR CAMPAIGN

When the communications team for Buckinghamshire PCT NHS had to deliver a campaign to the public, it was aptly named 'Choose Well'. So who better to lead the campaign than us here at Fresh.

The campaign had to deliver the right message and achieve awareness, with only days before a launch event Fresh had to design and print, produce and deliver 40,000 brochures, 4 pop up roller banners, 250 bespoke leaflet dispensers, 5000 business cards and posters in a 5 day window which for any normal design and print company would have been unachievable.

What came about from Fresh was again making a brand like the NHS look professional, creative, and on the button in terms of here and now.


When asked why they chose Fresh, they said simply 'Fresh offer us a service that no one else can compete with, we have strived for a long time to find a local company that can offer us all of these products, and with such an exceptional service to match, they are our first choice as the design speaks for itself and they have made promoting this campaign much easier.'

Fresh delivered the campaign a day early, and Andy Gerlack from Fresh commented 'When the comms team chose us to do this campaign I thought this is a challenge but with the design capabilities that we have and the resources the team impressed me as well.This is what we are good at, making a whole campaign look easy.'

So with the NHS having to 'Choose Well' who could deliver a campaign for them, next time you need the whole design, print, manage, deliver package no can match Fresh.


Design & Print They Way It Should Be.




If you want to be part of the Fresh success story then call us on 01296 489998 or email us at hello@freshdps.co.uk

Have a Fresh 'Festive Fun' Season

For the second year running, Fresh DPS have designed and printed the Festive Fun brochure for Aylesbury's Town Centre.

We have designed and printed 40,000 leaflets for this year's festivities to show off what Aylesbury can offer the community this coming season.

Gill Perrottet, Marketing Co-ordinator for Friars Square Shopping Centre Aylesbury said, " We use Fresh DPS as often as we can, whether it's for a quick turnaround on stationery or something more involved like the events book which require a full design and print service. It's important to support the local economy and this is a great local company offering a superb product and excellent customer service. I would definitely recommend them."

So for any design or print requirements please send your enquiries through to sales@freshdps.co.uk or give us a call today on 01296 489998. We look forward to hearing from you soon.